Polarn & Pyret

Concept development

I have created a visual graphic store concept to make the store more playful and inspiring for the younger customers. The idea resulted in a red line following through the entire store with Poppy in focus. To the stores play areas for activities were added, such like hopscotch, walk the tightrope etc. With stops for activities like play hopscotch, walk the tightrope etc. The stores were remodelled with a visual graphic concept in 3D in suitable materials.